Mobon
branding
osungdang global
project info.
Role
I was tasked with creating the visual identity for Mobon, an association of Korean traditional medicine doctors. Drawing inspiration from Korean patterns and the lotus flower shape, I designed a logo that seamlessly integrated the 'm' and 'b' in 'Mobon.' Additionally, I worked on the packaging design and photo directions for the medicine, establishing a contrast between the traditional aesthetics of Korean medicine and a more contemporary medicine packaging, effectively uniting heritage with modernity within Mobon's visual identity.
DESIGNER (LOGO, LAYOUTS, PACKAGING, PHOTO DIRECTION)